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Karen Wilsons

Karen Wilsons 0,0

Research by the Common Sense Advisory (2014), an independent market research firm, showed that 75% of people prefer to buy products in their native language and 60% would rarely or never buy products from English-only websites. Hence, site transferral Services are necessary and useful in providing better quality service for customers when using their sites, as they can easily navigate everything in their native language. Just like a book is judged by its cover, an organization is judged by its landing page. For an MNC or any corporate with stakeholders abroad, it is of prime importance to have the provision of multiple languages on their site.